Following a hashtag is a good way to discover new users who post about content you care about on when you want to see more of a certain topic, but don’t want to deal with everything else individual users post. Search for or tap on a hashtag you’re interested in, and select ‘Follow’.
Instagram will only show “top posts” from a hashtag, so you don’t have to worry about your feed being overwhelmed. If your account is private, the hashtags you follow will only be visible to your followers.
Copying and pasting the exact same list of Instagram hashtags into every single post and call it a day won’t just impact your engagement, but it can also make you look spammy!
The most important thing to keep in mind when deciding what hashtags to use is that you’re being intentional — as in, you’re using hashtags that your target audience is actually searching for and following!
Instead, try looking for ultra-niche community hashtags that are specifically relevant to the content you post. It’s not a bad idea to use Saved Captions to build multiple hashtag lists that are organized by theme or category.
Some may be specifically for small businesses, while others might be about fashion and ecommerce. The key is to collect and categorize them so that when they are used in a post, you can easily tell which pulls in the most engagement on your post.
And don’t forget to use your branded hashtag whenever it makes sense! The first step to getting other users to share your branded hashtag is to use it yourself.
Credit : Later
Picture Credit : Google
