What is the story of Amul?


          The story dates back to 1946. Polson Dairy, a locally owned dairy in Gujarat became a source of trouble as they started procuring milk from farmers at very low prices to sell in Mumbai. They had obtained the rights from the government to do so. A group of angered farmers led by Tribhuvandas K. Patel approached Sardar Vallabhai Patel with complaints. Their strikes resulted in the establishment of Kaira District Co-operative Milk Producers’ Union to collect and process milk.



          Dr. Varghese Kurien changed the way the cooperative functioned. He joined the cooperative after returning from Michigan State University. Kurien’s friend H.M. Dalaya developed a method for making skimmed milk powder from buffalo milk. This was the first of its kind in the world. Kurien helped in commercializing the new milk powder that became a competitor of established brands. The first modern dairy was set up in Anand and was known as Amul- Anand Milk Union Limited. Amul grew and their product line expanded to include canned milk, butter, cheese, bread spreads and ice creams. Amul is now a strong presence in more than 50 countries.



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Why is it said that Britannia is an Indian brand?


          Britannia began in 1892 in a small house in Kolkata. A group of British businessmen started making biscuits with an initial investment of 295 rupees. Five years later, two brothers known as the Guptas took over the operations.



          In 1918, C.H. Holmes, an English businessman teamed up with the Guptas. Business prospered after Holmes joined and six years later, a leading British biscuit maker known as Peek, Frean & Co. acquired Britannia. It was in 1978 that they decided to go public. This decision established Britannia as an Indian company as 60 per cent of shares began to be held by Indians.



           Britannia is one of the oldest Indian companies that sells biscuits, bread, rusk and dairy products in more than 60 countries. Britannia is accredited with several firsts in the biscuit industry. It is the first biscuit maker in India to mechanize production. In fact, Britannia is the first one to use gas ovens east of the Suez Canal. Tiger, Nutri-choice, Good day, 50-50, Treat, Pure Magic, Milk Bikis, Bourbon, Nice Time and Little Hearts belong to the house of Britannia.



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What is the vision of Cipla?


          When Dr. Khwaja Abdul Hamied founded The Chemical, Industrial & Pharmaceutical Laboratories in 1935, it aimed at making medicines affordable for all, thereby making India self-reliant in healthcare. Now known as Cipla, what Dr. Hamied had begun has become a multinational company that is one among the largest manufacturers of generic pharmaceutical formulations.



          Cipla provides medicines for a range of acute and chronic illness including communicable, non-communicable, common and rare diseases. They are categorized under 65 labels of different dosages. Cipla focuses primarily on developing medicines for respiratory disease, cardiovascular disorders, arthritis, diabetes, weight control and depression.



          The development of antiretrovirals for the treatment of HIV is one of Cipla’s notable achievements. It is now one of the world’s leading manufacturers of antiretrovirals (ARV). They also supply these medicines at a comparatively lower cost.



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How did Royal Enfield come to India?


           The Royal Enfield Bullet is not just a bike, but a passionate emotion for most bike lovers. First produced in 1901, Bullet is the oldest motorcycle brand in the world still in production. Though the British company that first produced the Bullet shut down in the 1970s, these bikes are still made in India.



          Royal Enfield first appeared in India in the late 1940s, but this link became strong in 1955. The Indian army was looking for a powerful, high capacity and reliable vehicle for patrolling the borders. No other bike matched their purpose as Royal Enfield did. The Indian Army ordered 800 units of 350 cc Bullets. This was the reason why the Redditch Company partnered with Madras Motors. Later, the Madras Motors began independent production of these bikes which continued in India even when Royal Enfield closed down in its homeland. It is headquartered in Chennai and still makes bikes that are essentially similar to the 1960s models.



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What did Wipro start off as?


          Wipro is now known as an integrated corporation that has its brands in different realms including software, consumer care, healthcare, lighting and infrastructure technology. Wipro’s presence can be seen everywhere; from cooking Oil and soaps to healthcare instruments and IT consulting. But, when M.H. Premji started his business in 1945, he only sold vanaspati under the name Western India Vegetable Products Ltd.



          When India gained independence, Premji set up a vegetable oil mill in Maharashtra and not much later, the company went public. After his father’s untimely death, Azim Premji took over the charge of the company. Wipro’s development journey started there. Azim Premji worked hard to professionalize, diversify and expand his father’s business.



          In the mid-1970s, the company branched out to produce soaps, toiletries, and baby care products. Around the same time, India’s computer industry began to develop. The government offices were in need of technological assistance. Premji saw this as a business opportunity and quickly set up an electronics unit. By 1984, Wipro began producing software. Today, Wipro offers high-tech services such as global IT consulting, and e-business integration to its clients.



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How is Parle-G connected with the Swadeshi Movement?


          Most of us have grown up eating Parle-G biscuits. This rectangular glucose biscuit is older than India’s independence. It was in 1929 that Mohan Dayal from the Chauhan family decided to start a confectionery business. He purchased an old factory at Vile Parle in Mumbai and renovated it.



          In those days, biscuits were rare in India and were a privilege of the elite class. Most of the biscuits were imported and therefore expensive; the common man could not afford them.



          The Swadeshi Movement that promoted the production and use of Indian goods was gaining momentum around the same time. Deeply influenced by this philosophy, Mohan Dayal decided to make Indian biscuits that could be afforded by the poor.



          He started making glucose biscuits known as Parle Gluco for the masses in India and it soon became popular. The biscuit also had a place in the list of favourites of British-Indian army soldiers during World War II. It is a true Indian biscuit, made in India by the makers in India for the people in India.



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How big is Parle?


          Remember Frooti and Parle-G? No Indian would need any introduction to these products. They come from the house of Parle, an Indian food company.



          20-20, Magix, Melody, Mango Bite, Poppins, Monaco, Krack Jack, Appy and many others too are produced by Parle. Owned by the Chauhan family, the company started in 1929.



          The founding members learnt the skills of confectionery making from Germany. Their equipment too were German. Parle started with orange candy and other toffees and later branched out to making biscuits.



          Parle-G was a grand success that made Parle a household name. Today, Parle owns a dominant share of the Indian biscuit market.



          Parle split into three separate units that used the original name- Parle Products, Parle Agro and Parle Bisleri.



          The three together produce a range of items that include biscuits, toffees and beverages.



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What is the story of Reliance?


         The story of Reliance is one from rags to riches. Dhirubhai Ambani was born into a lower-middle class family in Gujarat. His parents could not afford his education. So, Dhirubhai left home for the British Colony of Aden in search of work. He began his career as a clerk, pumping gas at a service station and later worked as a marketing manager.



          In 1958, he returned to India to start a business of his own. He began with exports, primarily spices and fabrics. He lived in a slum in Mumbai back then. He was not late to realize the potential of the rising textile industry and his business focus shifted to textile yarns. With the launch of the fabric brand Vimal, he achieved success and by 1966, Dhirubhai Ambani founded the Reliance Commercial Corporation.



          What Ambani started grew to be one of India’s largest private-sector companies with holdings in financial services, petroleum refining, communications, retailing and power. Dhirubhai passed on the business to his sons, Mukesh and Anil Ambani. A split between the two resulted in a business divide in 2006.



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How big is the Aditya-Birla Group?


           In 1857, Shiv Narayan Birla, started cotton trading in Pilani, Rajasthan. The enterprise grew, expanded and came to be known as Aditya-Birla Group, a multinational conglomerate with a presence in over 36 countries, managed by the fourth-generation Birlas.



          GD Birla, who took over the company, diversified the business. Birla’s business concerns include non-ferrous metals, cement, textiles, chemicals, agri-business, carbon black, mining, wind power, insulators, telecommunications, financial services, retail and trading solutions. The management of the company by Aditya Vikram Birla changed the face of the Birla Group.



          In 1969, he started Birla’s first overseas venture- Indo-Thai Synthetics Co. Ltd. It was followed by the setting up of 19 overseas companies in Thailand, Malaysia, Indonesia, the Philippines and Egypt. Today, almost 50 per cent of the company’s revenue comes from its overseas operations. Their major subsidiaries include Grasim, the world’s leading producer of viscose staple fibre, Hindalco, that produces aluminum and copper; Ultra Tech Cement, Pantaloons and Planet Fashion.



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When did Bajaj start making scooters?


           Bajaj started taking India on its wheels in the 1940s. This brand is more than 60 years old and the scooters and bikes that it gave Indians are remembered with nostalgia. When Jamnalal Bajaj started the company, it was known as Bachraj Trading Corporation Pvt. Ltd.



           Initially, Bajaj sold imported two- and three- wheelers. The company began making scooters of its own in the 1960s. Chetak, Bajaj’s first indigenous brand came out in the 70s. Designed much like Vespa, this scooter was low-priced and people loved it. Soon, the name Bajaj became synonymous with scooters. Bajaj started making motorcycles in the mid-80s. It now produces a range of motorcycles in almost all segments with distinct body designs like Platina, Discover, Pulsar, Avenger and Ninja. Bajaj is one of the world’s largest two-wheeler manufacturers now. The company also produces three-wheelers.



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Who took Tata forward after Jamsetji Tata?


           Dorab Tata, Jamsetji’s son took over from him after his demise. He experimented with new sectors and diversified the company and by the 1930s, Tata had its presence in several industries including steel, electricity, education, consumer goods and aviation.



          J R D Tata took over the Tata Group in the late 1930s. When he joined, Tata had 14 companies. When he stepped down, there were 95. His efforts gained global recognition for the Tata Group. He explored new sectors like chemicals, technology, cosmetics, and tea, marketing, engineering, manufacturing, and software services. He also started Tata Airlines that later became Air India. One of the company’s major subsidiaries, Tata Engineering and Locomotive Company (TELCO) that later became Tata Motors was formed in 1945.



          The 1990s were a period of rapid growth for the Tata Group. With Ratan Tata at the helm, the company focused on going international: it also acquired several foreign brands at the same time. The launch of Tata Nano was yet another milestone. Nano became the new ‘people’s car’ as it was an affordable, all-weather form of transport for millions of middle- and lower-income consumers.



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