What is gender equality?


Gender goes beyond biological sex and the binary of male or female. It is what one identifies with. And, gender equality is a human right. It refers to the equal rights, responsibilities and opportunities of all humans, irrespective of whatever gender one identifies with. Which is to say, we cannot be allowed or denied something simply because we identify or don’t identify with a certain gender. We must be seen and treated as individuals.

Why is it important?

Gender equality creates an equal world. Inequality gives power and advantage to some people while excluding others. It is harmful. For instance, if you love to go to school, but are stopped from going simply because of your gender, it stops you not just from learning, but also from realizing your dream and becoming the person you want to be. This could make you unhappy, fall ill and distance yourself from others. On the other hand, when you go to school, learn, and achieve your dream, it benefits not just you but also your area of work, the people around you, and society. You will inspire many others to dream big, and be a team player too. Here’s another example. If you are excluded from doing chores at home simply because of your gender, someone else is burdened with doing your share of the work. It is possible that later on you will struggle to (learn to) do that work or feel entitled. However, when you are treated as an individual capable of doing any work, it is likely that you will grow to be independent, compassionate, secure, motivated, happy, and open-minded. Understanding that all genders are equal takes us a step closer to a happier, more compassionate and peaceful world.


  • It doesn’t matter what gender you identify with. You are free to learn any subject, play any type of games or with any toy.

  • You need not hide certain emotions simply because they are seen as “Weak” or “unfit” for your gender. As humans, we all experience different kinds of emotions, and it is good to express and learn to handle them effectively.

  • We all have unique characteristics. Use their traits – and not their gender – understand other people. No gender-based name calling or put-downs.

  • To never use one’s gender to justify or excuse their behavior.

  • No skill, role or task is tied to gender. At home or at school, everyone must work together, and take up all kinds of responsibilities.

  • Your aspirations need not be defined by your gender. You can do whatever you set out to, if you have the interest for it, and work hard.

  • To speak up when you witness gender inequality - at home or at school.

What is the career in the field of Political strategy?

It is said elections are fought on emotions and that they are an art. But running an election campaign is no longer just an art. With stakes getting higher in every election, campaigning has now become a science. From using social media and data mining to behavioural analysis and psychometric profiling, political parties today are leaving no stone unturned to win elections. And it’s the political strategists and consultants, working behind the scenes, who help political parties come up with winning campaigns. Political strategy and consulting firms have mushroomed across the country over the last decade and are in great demand. So if you are interested in politics and have good communication skills, you can consider the field of political strategy.

How it works

Political parties no longer lead campaigns, with strategies formulated by their loyal workers sweating it out in dusty lanes to win over voters. Today, political campaign strategists and managers have a different approach. The strategists offer end-to-end to a politician or a political party, and start work five to six months ahead of the election. They offer data services, which include poll-booth data of each constituency, historical data on how the seat has witnessed a shift in voting patterns as well as on-ground surveys to understand the concerns of the voters (from electricity or minimum support price for grains and jobs to savings, increase in food prices and at best, survival), and then create a campaign and advice the politician and ground workers to implement the same.

Required skills

  • Political acumen

  • Knowledge of how social media can be best used to boost political campaigns

  • Ability to gauge the efficacy of the campaign

  • Strong communication skills

  • Ability to come up with fresh ideas

  • Public relation skills

  • Ability to think on one’s feet


Political strategies and managers work with political strategy firms or as independent consultants. They specialise in different aspects such as press and public relations, polling, opposition research, fundraising, and a wide range of other skills to deal with the crises of a campaign.

Among these, social media has become extremely important. Political social media strategists advice and train politicians on how to interact on social media platforms. The strategists also maintain, the public relations aspect of a political campaign. Responsibilities of a political social media strategist include planning and conceptualising, designing, execution and the promotions of digital campaigns.

What to study?

A Bachelors and Masters degree in Political Science is a requisite. While Indian universities offer these degrees, universities abroad offer specialisations in campaign management.

Where: India

  • Jawaharlal Nehru University, Delhi: Masters of Arts (MA) and Master of Philosophy (M. Phil) in Political Science

  • Delhi University: BA (Hons), MA, MPhil and PhD in Political Science.

  • Jamia Millia Islamia, Delhi: BA (Hons), MA and PhD in Political Science

  • St. Xavier’s College, Mumbai: MA in Public Policy

  • University of Hyderabad and Pondicherry university: Five-year integrated MA programmes in Political Science, with an option to exit with a Bachelor’s degree after three years by completing mandated number of credits


  • London School of Economics and Political Science BSc and MSc Political Science

  • Fordham University, the U.S.: MA in Elections and Campaign Management

  • University of Bournemouth, the U.K.: MA International Political Communication and MA in Political Psychology

  • University of Glasgow, the U.K.: MA (Hons) in Political Science


Picture Credit : Google